If you are a jewelry artesian and want to spread the word about your jewelry pieces you can easily do so with video e-mails. Watch your sales increase as more and more people see your earrings, necklaces, bracelets, cuffs, etc.
Place your jewelry on a piece of black velvet or a color that compliments your jewelry. You may want to ask friends and family members to model for your videos so customers can see how beautiful your jewelry actually looks on a person. You may also run specials from time to time on jewelry that has not sold in a certain amount of time. Jewelry give-a-ways are a great opportunity as well. Ask everyone on your customer/potential customer e-mail list to forward one or more of your video e-mails to their friends and family members on their e-mail list. If someone recommends a person and they buy some of your jewelry, you can give the person that referred them to you a free piece of jewelry.
To create a video e-mail you can showcase a few of your jewelry pieces.
Share with potential buyers how you made one of the jewelry pieces. You can make separate video tutorials on how to make a jewelry piece. People will come back for more and more of your videos and check out your website when you share this exciting information with them. You will make more sales as you will have many other jewelry pieces on your website that people can order.
You may choose to send a video e-mail one time per week. You may want to set it up so that you send it the same day and around the same time each week. This way, potential customers will get used to hearing from you on this date and time. Many customers will look forward to the day of the week you share your video e-mail with them.
To learn more about how to send video e-mails, please visit www.marketyourbrand.org.