Wednesday, January 19, 2011

Video Email Marketing

Video email marketing is becoming a very popular way to appeal to your clients and potential consumers. Video emails are a lot like updates and newsletters. The main difference is that instead of words or text, customers will be able to access and watch a video straight from within their email.

Video email marketing is a very useful tool when trying to gain new clients and retain your current customers. There are also several added benefits to video emails.

  • Convenience: Persons do not need to access your website in order to view and watch video emails. Videos that are sent through emails can be accessed directly from within the email window making it more convenient for users.
  • Expertise: Nothing says expertise than a business fully involved in technology. It is both impressive and professional. Getting your name out there using innovation and high tech Internet solutions is very impressive to future consumers.
  • Access: Using video emails allows customers to have instant access to you, your company and its products or service. Say for instance you are a jewelry supplier. A video email can update and show your newest pieces of jewelry along with their prices and so on quickly and efficiently from within the body of an email.
  • Promotions and Sales: One way to keep consumers interested in video emailing is to provide a promotional code or sale information within the video. In this way, users will be more motivated to watch video emails in hopes to attain a code that will take a few percentages off their sale or shipping.
These are just some of the benefits of video email marketing. More information and the tools to begin video email marketing can be found at

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